At the age of 14, Christophe Robin discovered a “true and fascinating” passion: hair color. He decided to make it his career. At barely 19, he transformed the profession by changing the hair color of the world’s most famous models and created a new trend. The models, whose hair color he changed weekly during the fashion shows, needed deep care that could protect their hair from relentless processing, thus Christophe has worked with the most reputable formulators in order to develop his product line. The line has been designed to respond to the specific needs of hair, damaged by chemical processing: hair colors, highlights, permanents, straightening, as well as exterior elements (sun, sea, wind, pool), and the hair-dryer. All women can now maintain, at home, the health of their hair, and the brilliance of their color.