A weightless, moisture enhancing mousse that combines our patented Alpha Keratin 60ku™ with nourishing oils to help hydrate, condition, and define your style. Delivers touchable definition for textured hair. Rich and creamy, this luxurious mousse breaks instantly in hair for a smooth, nourishing feel with added shine. Great for curls and waves alike.
Virtue® has cracked the code for healthy hair. With Alpha Keratin 60ku™, a patented, self-regulating human protein recognized by the hair as its own, Virtue’s technology targets and treats the underlying damage – the root cause of every major hair issue. So no matter what your hair “type,” you’ll get your best hair humanly possible. Virtue’s award-winning products have been recognized as the best in the industry by O: The Oprah Magazine, Allure, Cosmopolitan, and Refinery29, among many others.