Conscious Beauty: Glossary | bluemercury

Beauty Glossary

12 terms you need to know


Made without using animal products or byproducts, such as honey, beeswax or collagen.

Naturally Derived

Made with plant-based and naturally-derived ingredients.

Mindful Ingredients

Formulated without harmful ingredients such as parabens, sulfates and phthalates.

more terms to know


Was not tested on animals during the creation of the product.


Does not contain the protein gluten that is found in wheat, rye and barley.


Does not include parabens—chemical preservatives used in beauty products to extend shelf life.


Does not include sulfates, a class of cleansing agents that can cause irritation to skin.


All ingredients are naturally occurring and never man-made in a laboratory.

GMO Free

Does not include any genetically modified organisms (GMOs), plant or animal—all ingredients are naturally occurring.

Synthetic Fragrance Free

No artificial fragrances or perfumes have been added to the product, thus all fragrance of the product comes naturally from the ingredients.

Certified Organic

All ingredients have been grown without the use of genetically modified organisms, herbicides, synthetic fertilizers and meet the USDA's organic standards.


Made with ingredients that are less likely to cause an allergic response and are better for sensitive skin.