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Virtue

Best-Selling Hair Favorites

    $99
    $99
    A five-piece set of best-selling hair essentials from Virtue designed to nourish dry, damaged, depleted strands back to hydrated health.
    Size: 18.7 oz | 559 ml

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    A perfect way to introduce hair to Alpha Keratin 60ku, the first and only human keratin to repair damage and strengthen strands in real time. This five-piece introductory set includes Recovery Shampoo and Conditioner, Restorative Treatment Mask, 6-in-1 Styler, and Healing Oil. These fan favorites create a nourishing, hydrating routine for noticeably stronger and healthier hair. 

    Key Benefits

    • For all hair types
    • Provides deep hydration
    • Enhances manageability and shine
    • Repairs and strengthens damaged hair
    • Safe for color-treated hair
    • Sulfate-free, paraben-free, phthalate-free, synthetic dye-free, cruelty-free, gluten-free, vegan

    UPC

    817023026531

    • Recovery Shampoo, 8 fl. oz 
    • Recovery Conditioner, 6.7 fl. oz 
    • Restorative Treatment Mask, 1.7 oz 
    • Healing Oil, 0.3 fl. oz 
    • 6-in-1 Styler, 2 oz 

    • Alpha Keratin 60ku: a healing, self-regulating protein extracted from ethically sourced human hair that fills in the cracks where keratin has leached from damaged strands, making hair naturally whole again without coating or over-proteinizing
    • Tocopherol: natural form of vitamin E, a strong antioxidant, to neutralize free radicals created by UV light exposure and pollution
    • Tahitian Gardenia Flower Extract: native to Western Polynesia, this botanical extract is an age-old strengthening remedy for weak and damaged hair
    • Kalahari Melon Seed Oil: rich in antioxidant and hydrating properties, this oil protects hair from environmental damage, repairs dry, brittle, and damaged strands and prevents moisture loss

    Full Ingredients List

    Healing Oil: Cyclopentasiloxane, Dimethiconol, Parfum (Fragrance), Keratin, Sclerocarya Birrea Seed Oil, Citrullus Lanatus (Watermelon) Seed Oil, Cocos Nucifera (Coconut) Oil, Gardenia Taitensis Flower Extract, Tocopherol, Polyglyceryl-4 Isostearate, Hexyl Laurate, Cetyl Peg/Ppg-10/1 Dimethicone, Silicone Quaternium-3, Trideceth-12, Pentaerythrityl Tetra-Di-T-Butyl Hydroxyhydrocinnamate, Benzyl Benzoate, Coumarin, Limonene, Geraniol, Hexyl Cinnamal, Linalool, Benzyl Salicylate.&Nbsp; Restorative Treatment Mask: Aqua (Water, Eau), Cetearyl Alcohol, Behentrimonium Chloride, Dimethicone, Peg-100 Stearate, Glyceryl Stearate, Peg-8 Dimethicone, Cetyl Alcohol, Stearamidopropyl Dimethylamine, Isododecane, Cetyl Esters, Hydrogenated Ethylhexyl Olivate, Parfum (Fragrance), Ethylhexylglycerin, Alpha Keratin, Panthenol, Helianthus Annuus (Sunflower) Seed Oil, Moringa Oleifera Seed Oil, Madecassoside, Amaranthus Caudatus Seed Extract, Tocopherol, Rosmarinus Officinalis (Rosemary) Leaf Extract, Zea Mays (Corn) Starch, Quercus Petraea Fruit Extract, Hydrolyzed Adansonia Digitata Seed Oil, Hydrogenated Olive Oil Unsaponifiables, Oryza Sativa (Rice) Bran Extract, Cystine Bis-Pg-Propyl Silanetriol, Cynara Scolymus (Artichoke) Leaf Extract, Citrus Paradisi (Grapefruit) Fruit Extract, Asiaticoside, Hydrolyzed Quinoa, Cystoseira Compressa Extract, Tocopheryl Acetate, Pisum Sativum (Pea) Extract, Hydrolyzed Linseed Extract, Hydrolyzed Pea Protein Pg-Propyl Silanetriol, Glycerin, Butyrospermum Parkii (Shea) Butter, Propanediol, Caprylyl Glycol, Isopropyl Alcohol, Polysorbate 60, Dimethiconol, Hydroxyethylcellulose, Pentaerythrityl Tetra-Di-T-Butyl Hydroxyhydrocinnamate, Jojoba Esters, Sodium Dilauramidoglutamide Lysine, Polysorbate 20, Sorbic Acid, Polysilicone-15, Butylene Glycol, Phenoxyethanol, Benzyl Alcohol, Chlorphenesin, Benzoic Acid, Citric Acid, Disodium Edta, Bht, Sodium Nitrate, Alcohol, Glyoxal, Gluconolactone, Sodium Chloride, Sodium Benzoate, Potassium Sorbate, Phenethyl Alcohol, Calcium Gluconate, Dehydroacetic Acid, Hexyl Cinnamal, Linalool, Coumarin, Benzyl Salicylate, Butylphenyl Methylpropional, Limonene.&Nbsp; 6-In-1 Styler: Aqua (Water, Eau), Cyclopentasiloxane, Dimethicone, Glycerin, Phenyl Trimethicone, Dimethiconol, Keratin, Panthenol, Tocopherol, Ethylhexylglycerin, Polyacrylamide, Maltodextrin/Vp Copolymer, Pvp, Maltodextrin, Ammonium Acryloyldimethyltaurate/Vp Copolymer, Parfum (Fragrance), Oleth-10, C13-14 Isoparaffin, Oleth-20, Laureth-7, Phenoxyethanol, Chlorphenesin, Cyclohexasiloxane, Limonene, Linalool, Benzyl Salicylate, Citronellol, Citral, Eugenol.&Nbsp; Recovery Shampoo: Aqua (Water, Eau), Sodium Lauroyl Methyl Isethionate, Glycerin, Cocamidopropyl Betaine, Sodium Cocoyl Isethionate, Sodium Lauroyl Glycinate, Sodium Methyl Cocoyl Taurate, Glycol Distearate, Cocamide Mipa, Parfum (Fragrance), Sodium Methyl Isethionate, Keratin, Tocopherol, Hydrolyzed Quinoa, Citrus Paradisi (Grapefruit) Fruit Extract, Lauric Acid, Lactic Acid, Zinc Laurate, Sodium Laurate, Sodium Isethionate, Caprylyl Glycol, Guar Hydroxypropyltrimonium Chloride, Cyamopsis Tetragonoloba (Guar) Gum, Trimethylsiloxyamodimethicone, Peg-120 Methyl Glucose Dioleate, Hydroxyethylcellulose, Coconut Acid, Ethylhexylglycerin, Cellulose, Acrylates Copolymer, Citric Acid, C11-15 Pareth-7, Sodium Hydroxide, Trideceth-12, C12-16 Pareth-9, Sorbic Acid, Isopropanolamine, Disodium Edta, Sodium Acetate, Mica, Benzyl Alcohol, Sodium Benzoate, Potassium Sorbate, Phenoxyethanol, Sodium Chloride, Benzyl Salicylate, Butylphenyl Methylpropional, Coumarin, Limonene, Hexyl Cinnamal, Linalool, Ci 77891 (Titanium Dioxide), Ci 77491 (Iron Oxides).&Nbsp; Recovery Conditioner: Aqua (Water, Eau), Cetearyl Alcohol, Behentrimonium Chloride, Dimethicone, Cetyl Alcohol, Peg-8 Dimethicone, Stearamidopropyl Dimethylamine, Hydrogenated Ethylhexyl Olivate, Cetyl Esters, Parfum (Fragrance), Isododecane, Ethylhexylglycerin, Keratin, Panthenol, Butyrospermum Parkii (Shea) Butter, Hydrogenated Olive Oil Unsaponifiables, Oryza Sativa (Rice) Bran Extract, Helianthus Annuus (Sunflower) Seed Oil, Moringa Oleifera Seed Oil, Madecassoside, Amaranthus Caudatus Seed Extract, Tocopherol, Rosmarinus Officinalis (Rosemary) Leaf Extract, Hydrolyzed Adansonia Digitata Seed Extract, Quercus Petraea Fruit Extract, Zea Mays (Corn) Starch, Asiaticoside, Citrus Paradisi (Grapefruit) Fruit Extract, Cynara Scolymus (Artichoke) Leaf Extract, Glycerin, Hydrolyzed Quinoa, Hydrolyzed Linseed Extract, Pisum Sativum (Pea) Extract, Cystoseira Compressa Extract, Tocopheryl Acetate, Calcium Gluconate, Alcohol, Hydrolyzed Pea Protein Pg- Propyl Silanetriol, Propanediol, Caprylyl Glycol, Jojoba Esters, Ceteareth-20, Isopropyl Alcohol, Polysorbate 60, Dimethiconol, Hydroxyethylcellulose, Polysilicone-15, Pentaerythrityl Tetra-Di-T-Butyl Hydroxyhydrocinnamate, Sodium Dilauramidoglutamide Lysine, Polysorbate 20, Cystine Bis-Pg-Propyl Silanetriol, Butylene Glycol, Phenoxyethanol, Benzyl Alcohol, Chlorphenesin, Benzoic Acid, Sorbic Acid, Disodium Edta, Citric Acid, Bht, Sodium Nitrate, Glyoxal, Gluconolactone, Sodium Chloride, Sodium Benzoate, Potassium Sorbate, Phenethyl Alcohol, Dehydroacetic Acid, Hexyl Cinnamal, Linalool, Coumarin, Benzyl Salicylate, Butylphenyl Methylpropional, Limonene.

    • Use shampoo and conditioner daily if desired
    • Replace conditioner with Restorative Treatment Mask for a hydration boost once or twice per week
    • 6-in-1 Styler and Healing Oil can be used daily on wet or dry hair
    • Mix a few drops of Healing Oil into 6-in-1 Styler in your palms for a super-charged dose of health and shine

    • Use shampoo and conditioner daily if desired
    • Replace conditioner with Restorative Treatment Mask for a hydration boost once or twice per week
    • 6-in-1 Styler and Healing Oil can be used daily on wet or dry hair
    • Mix a few drops of Healing Oil into 6-in-1 Styler in your palms for a super-charged dose of health and shine

    Virtue Healing Oil
    Virtue
    Healing Oil
    $44.00
    Virtue Restorative Treatment Mask Size variant: 5 oz | 150 ml. This product is in the color brown
    Virtue
    Restorative Treatment Mask
    $68.00
    About the Brand

    Virtue® is the first and only hair care with Alpha Keratin 60ku®, a human keratin that’s clinically proven to give you stronger, healthier hair in as few as five uses. It’s derived from ethically sourced human hair, which means it's so similar in structure to the keratin that makes up our hair, it’s able to bond to damaged sites and weave broken keratin strands back together naturally, making hair whole again. Virtue products are also vegan and free of gluten, parabens, sulfates, phthalates, and synthetic colors and dyes. Imagine what’s humanly possible with Virtue.

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