What to Look for in Makeup

Choosing the right makeup can enhance your natural beauty and support your skin’s health. Here are four key aspects to consider when selecting makeup products.

1. Skin Type Compatibility

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Makeup should suit your skin type—whether you have oily, dry, combination, or sensitive skin. For example, those with oily skin may prefer mattifying formulas, while dry skin benefits from hydrating or dewy-finish products.

2. Coverage and Finish

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Consider how much coverage you want (sheer, medium, or full) and the finish (matte, satin, or radiant). This helps ensure the product meets your desired look and comfort throughout the day.

3. Ingredients and Formulation

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Look for high-quality ingredients that are non-comedogenic and free of irritants like parabens or synthetic fragrances, particularly if you have sensitive skin. Clean or dermatologically tested formulas can be gentler on your complexion.

4. Shade Range and Undertone Match

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Finding a shade that matches your skin tone and undertone is essential for a natural appearance. Many brands offer wide ranges to accommodate different complexions—don’t hesitate to test shades before purchasing.

  1. 1
    PurePressed Base Mineral Foundation Refill SPF 20/15
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    Our #1 best-selling one-step foundation, concealer and sunscreen that blurs lines and nourishes skin with weightless, medium-to-full coverage and a second-skin finish. 
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    Translucent Loose Setting Powder
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    Extremely lightweight and silky setting powder formulated with the finest French "cashmere" talc and a unique light-reflecting ingredient that creates a "soft-focus" finish.
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    Radiant Contour Collection
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    3-piece set featuring crystal-inspired shades to bronze, blush, and highlight your way to our signature glow.
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    High Impact Mascara

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    Legendary Serum Lipstick

    RMS Beauty

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    Lipstick, lip serum, lip stain hybrid with 8hrs of hydration.
  6. 6
    Translucent Loose Setting Powder Mini
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    A mini, cult-favorite and award-winning, silky powder with a touch of sheer coverage to set makeup for up to 16 hours of wear.
  7. 7
    Architecture Soft Matte Blurring Foundation
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    Defies conventions and perfects the skin for a look of precision blur.
  8. 8
    Eyes To Mesmerise

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    A long-lasting cream eyeshadow that features an easy, non-creasing formula.
  9. 9
    Superpowder Double Face Makeup
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    Mineral-enriched pressed powder that works alone as a moderate-to-full coverage base or as a finishing powder that layers seamlessly over liquid or cream foundation.
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    Architecture Soft Matte Blurring Powder
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    A super-fine translucent powder that sets makeup with a filter-like, diffused matte finish.

What to Look for in Makeup

Choosing the right makeup can enhance your natural beauty and support your skin’s health. Here are four key aspects to consider when selecting makeup products.

1. Skin Type Compatibility

Citrus catapult arrow

Makeup should suit your skin type—whether you have oily, dry, combination, or sensitive skin. For example, those with oily skin may prefer mattifying formulas, while dry skin benefits from hydrating or dewy-finish products.

2. Coverage and Finish

Citrus catapult arrow

Consider how much coverage you want (sheer, medium, or full) and the finish (matte, satin, or radiant). This helps ensure the product meets your desired look and comfort throughout the day.

3. Ingredients and Formulation

Citrus catapult arrow

Look for high-quality ingredients that are non-comedogenic and free of irritants like parabens or synthetic fragrances, particularly if you have sensitive skin. Clean or dermatologically tested formulas can be gentler on your complexion.

4. Shade Range and Undertone Match

Citrus catapult arrow

Finding a shade that matches your skin tone and undertone is essential for a natural appearance. Many brands offer wide ranges to accommodate different complexions—don’t hesitate to test shades before purchasing.