What to Look for in the Best Mascaras for Your Makeup Routine

Choosing the right mascara can elevate your makeup look and enhance your lashes with every swipe. Here are key factors to consider when shopping for mascara.

1. Desired Lash Effect

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Decide if you want lengthening, volumizing, curling, or defining effects. Some mascaras specialize in one feature, while others offer multi-benefit formulas for a dramatic or natural finish.

2. Brush Type

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The shape and size of the mascara wand impact application and results. Thick, fluffy brushes add volume, while thin, curved wands help separate and lengthen lashes.

3. Formula Type

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Consider whether you prefer waterproof or washable formulas. Waterproof mascaras resist smudging and are ideal for long wear or humid conditions, while washable formulas are easier to remove.

4. Ingredients and Sensitivity

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If you have sensitive eyes or wear contact lenses, look for hypoallergenic and ophthalmologist-tested mascaras. Conditioning ingredients like vitamin E or panthenol can help nourish lashes during wear.

  1. 1
    Bottom Lash Mascara

    Clinique

    391 REVIEWS
    Innovative mascara specially designed to define the bottom lashes only with a precisely engineered mini brush.
  2. 2
    So Intense Mascara

    Sisley Paris

    52 REVIEWS
    Its ultra-pure, double-coated pigments provide long wear and intense color.
  3. 3
    High Impact Mascara

    Clinique

    4,176 REVIEWS
    BestSeller
    Lusher, plusher, bolder lashes for the most dramatic look.
  4. 4
    Pretty Extra Mascara
    12 REVIEWS
    For those who love fluffy and thick lashes, rather than thin and spidery, this mascara is for you.
  5. 5
    So Curl Mascara

    Sisley Paris

    22 REVIEWS
    Instantly coats lashes, creating a visibly curled and thickened lash look.
  6. 6
    Climax Mascara

    Nars

    3,815 REVIEWS
    Buildable volume with an intense black pigment in a lightweight, flexible formula that won't clump or smudge.
  7. 7
    Straight Up Volumizing Peptide Mascara
    1,294 REVIEWS
    BestSeller
    A clean and smudge-free mascara that delivers 12 hours of full lift and volume.
  8. 8
    So Stretch Mascara

    Sisley Paris

    30 REVIEWS
    Instant visible length and definition for the appearance of longer, thicker and more beautiful lashes day after day.
  9. 9
    Dramatic Lash Mascara

    Trish McEvoy

    28 REVIEWS
  10. 10
    XXL Mascara Waterproof
    2 REVIEWS
    Lashes are coated and defined without smudging or flaking

What to Look for in the Best Mascaras for Your Makeup Routine

Choosing the right mascara can elevate your makeup look and enhance your lashes with every swipe. Here are key factors to consider when shopping for mascara.

1. Desired Lash Effect

Citrus catapult arrow

Decide if you want lengthening, volumizing, curling, or defining effects. Some mascaras specialize in one feature, while others offer multi-benefit formulas for a dramatic or natural finish.

2. Brush Type

Citrus catapult arrow

The shape and size of the mascara wand impact application and results. Thick, fluffy brushes add volume, while thin, curved wands help separate and lengthen lashes.

3. Formula Type

Citrus catapult arrow

Consider whether you prefer waterproof or washable formulas. Waterproof mascaras resist smudging and are ideal for long wear or humid conditions, while washable formulas are easier to remove.

4. Ingredients and Sensitivity

Citrus catapult arrow

If you have sensitive eyes or wear contact lenses, look for hypoallergenic and ophthalmologist-tested mascaras. Conditioning ingredients like vitamin E or panthenol can help nourish lashes during wear.