What to Look for in Shampoo for Vivid Hair Color

Choosing the right shampoo is essential to maintain the vibrancy and longevity of your bold hair color.

1. Sulfate-Free Formula

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Sulfates can strip color and moisture from hair, causing your vivid shade to fade more quickly. Look for shampoos labeled as sulfate-free to gently cleanse without compromising color.

2. Color-Protecting Ingredients

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Seek out shampoos specifically designed for color-treated hair, which often contain UV filters, antioxidants, and nourishing oils that help lock in pigment and protect against fading.

3. Moisturizing Properties

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Vividly colored hair can be more prone to dryness and damage. A hydrating shampoo with ingredients like argan oil, shea butter, or glycerin will help maintain softness and shine.

4. pH-Balanced Formulation

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A pH-balanced shampoo helps keep the hair cuticle sealed, minimizing color loss and keeping your vibrant tones looking fresh between salon visits.

  1. 1
    Color Care Shampoo

    Moroccanoil

    293 REVIEWS
    A pH-balanced, sulfate-free shampoo to help protect against color fade while improving hair's integrity and imparting radiant shine.
  2. 2
    Primary Color Shampoo

    R+Co Bleu

    1 REVIEWS
    Hit refresh: Keep all shades brilliant, bright and bold. Locks in color, hydration, and luxurious shine.
  3. 3
    Color Perfecting Shampoo With Hibiscus Flower Extract
    23 REVIEWS
    Gently cleanses and cares for colored and highlighted hair.
  4. 4
    Seaweed Shampoo

    Bumble and Bumble

    271 REVIEWS
    Dive into nourished shine with this gentle, lightweight shampoo that washes away excess oil and product buildup to help balance scalp moisture.

What to Look for in Shampoo for Vivid Hair Color

Choosing the right shampoo is essential to maintain the vibrancy and longevity of your bold hair color.

1. Sulfate-Free Formula

Citrus catapult arrow

Sulfates can strip color and moisture from hair, causing your vivid shade to fade more quickly. Look for shampoos labeled as sulfate-free to gently cleanse without compromising color.

2. Color-Protecting Ingredients

Citrus catapult arrow

Seek out shampoos specifically designed for color-treated hair, which often contain UV filters, antioxidants, and nourishing oils that help lock in pigment and protect against fading.

3. Moisturizing Properties

Citrus catapult arrow

Vividly colored hair can be more prone to dryness and damage. A hydrating shampoo with ingredients like argan oil, shea butter, or glycerin will help maintain softness and shine.

4. pH-Balanced Formulation

Citrus catapult arrow

A pH-balanced shampoo helps keep the hair cuticle sealed, minimizing color loss and keeping your vibrant tones looking fresh between salon visits.