Founded in 1996, the first Bliss spa—in New York City's SoHo—was spotted by beauty-obsessed buzz-makers and quickly massaged its way to the top. After giving a trillion triple oxygen treatments their passion turned to passing that 'glow-how' on to you. Bliss continued its beauty revolution with their own line of clever and super-effective Bliss skincare products ranging from Bliss Fatgirl Scrub, to No-Zit Sherlock and the ever-popular Youth As We Know It line. Bliss believes in bringing a fun, unpretentious approach to everything they 'dew.' After all, what good is grooming if you can't do it with a grin?