What to Look for in Eyeliners

Choosing the right eyeliner can elevate your makeup look and ensure long-lasting wear throughout the day. Here are key factors to consider when shopping for eyeliners.

1. Formula Type

Citrus catapult arrow

Eyeliners come in various formulas, such as pencil, gel, liquid, and cream. Each offers a different finish and level of control—pencils are great for beginners, while liquids and gels provide bold, precise lines.

2. Longevity and Smudge-Proof Wear

Citrus catapult arrow

Look for waterproof or long-wear formulas if you need your eyeliner to last all day without smudging or fading, particularly in humid conditions or on oily eyelids.

3. Color Payoff

Citrus catapult arrow

A highly pigmented eyeliner ensures intense color with just one swipe. Consider whether you want classic black, brown, or a pop of color to match your style.

4. Ease of Application

Citrus catapult arrow

Consider the applicator design and how smoothly the product glides on. Some eyeliners have flexible felt tips for sharp wings, while others offer retractable pencils that don’t require sharpening.

  1. 1
    Quickliner For Eyes Intense
    4,853 REVIEWS
    All the intensity of liquid liner in a richly pigmented, automatic pencil.
  2. 2
    Cream Shaper For Eyes

    Clinique

    4,727 REVIEWS
    Creamy eyeliner pencil with a hint of shimmer works to shape and define with intense, stay-put color.
  3. 3
    Quickliner For Eyes

    Clinique

    4,026 REVIEWS
    Twists up. Glides on. Smudges to a smooth blur of transfer-resistant colour. Needs no sharpening.
  4. 4
    Long Wear Gel Eyeliner

    Bobbi Brown

    2,890 REVIEWS
    New from the Camo Luxe Collection, this 12-hour waterproof eyeliner offers the precision of a liquid and the ease of a gel in rich camouflage-inspired limited-edition shades.
  5. 5
    Straight Line Kohl Eye Pencil HD Black
    585 REVIEWS
    A classic kohl eye pencil that lines eyes with rich, creamy color in just one swipe.
  6. 6
    Straight Line Kohl Eye Pencil Definition
    583 REVIEWS
    A classic kohl eye pencil that lines eyes with rich, creamy color in just one swipe. 
  7. 7
    Mystikol Powdered Eyeliner

    Jane Iredale

    404 REVIEWS
    Create the sexy look you love with new improved Mystikol Powdered Eyeliners!
  8. 8
    Pillow Talk Eye Liner

    Charlotte Tilbury

    351 REVIEWS
    A creamy, matte, high-pigment eyeliner in the iconic Pillow Talk smokey berry-brown shade.
  9. 9
    Long-Wear Cream Eyeliner Stick
    216 REVIEWS
    Fine-tip design creates sleek, defined looks effortlessly, while the creamy, blendable formula smudges softly for smokey eye looks. 
  10. 10
    Intense Gel Eye Liner

    Trish McEvoy

    139 REVIEWS
    BestSeller
    A waterproof gel formula with pigment rich color.

What to Look for in Eyeliners

Choosing the right eyeliner can elevate your makeup look and ensure long-lasting wear throughout the day. Here are key factors to consider when shopping for eyeliners.

1. Formula Type

Citrus catapult arrow

Eyeliners come in various formulas, such as pencil, gel, liquid, and cream. Each offers a different finish and level of control—pencils are great for beginners, while liquids and gels provide bold, precise lines.

2. Longevity and Smudge-Proof Wear

Citrus catapult arrow

Look for waterproof or long-wear formulas if you need your eyeliner to last all day without smudging or fading, particularly in humid conditions or on oily eyelids.

3. Color Payoff

Citrus catapult arrow

A highly pigmented eyeliner ensures intense color with just one swipe. Consider whether you want classic black, brown, or a pop of color to match your style.

4. Ease of Application

Citrus catapult arrow

Consider the applicator design and how smoothly the product glides on. Some eyeliners have flexible felt tips for sharp wings, while others offer retractable pencils that don’t require sharpening.