What to Look for in Eyeliners

Choosing the right eyeliner can elevate your makeup look and ensure long-lasting wear throughout the day. Here are key factors to consider when shopping for eyeliners.

1. Formula Type

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Eyeliners come in various formulas, such as pencil, gel, liquid, and cream. Each offers a different finish and level of control—pencils are great for beginners, while liquids and gels provide bold, precise lines.

2. Longevity and Smudge-Proof Wear

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Look for waterproof or long-wear formulas if you need your eyeliner to last all day without smudging or fading, particularly in humid conditions or on oily eyelids.

3. Color Payoff

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A highly pigmented eyeliner ensures intense color with just one swipe. Consider whether you want classic black, brown, or a pop of color to match your style.

4. Ease of Application

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Consider the applicator design and how smoothly the product glides on. Some eyeliners have flexible felt tips for sharp wings, while others offer retractable pencils that don’t require sharpening.

  1. 1
    Long Wear Gel Eyeliner

    Bobbi Brown

    2,908 REVIEWS
    New from the Camo Luxe Collection, this 12-hour waterproof eyeliner offers the precision of a liquid and the ease of a gel in rich camouflage-inspired limited-edition shades.
  2. 2
    Gel Eyeliner

    Tom Ford

    757 REVIEWS
    Gel Eyeliner is a creamy, blendable gel-pencil liner that accentuates a dimensional eye look.
  3. 3
    Pencil Eyeliner

    Jane Iredale

    461 REVIEWS
    Pencils so soft they won't pull on your delicate skin.
  4. 4
    Long-Wear Cream Eyeliner Stick
    238 REVIEWS
    Fine-tip design creates sleek, defined looks effortlessly, while the creamy, blendable formula smudges softly for smokey eye looks. 
  5. 5
    Satin Kajal Liner

    Victoria Beckham Beauty

    90 REVIEWS
    BestSeller
    A creamy, smudge-free eyeliner with vivid, high-performance colors that simply demand attention.
  6. 6
    Dawn to Dusk Gel Eyeliner
    37 REVIEWS
    BestSeller Exclusive
    This 14-hour long-wear gel eyeliner offers the precision of a liquid liner and the control of a gel without smudging.
  7. 7
    Ligne Noire Eyeliner

    Sisley Paris

    16 REVIEWS
    Long-lasting and highly pigmented revitalizing fortifying eyeliner.
  8. 8
    Side Eye Liner

    Neen

    5 REVIEWS
    A high-pigment pencil that doesn’t tug and just glides on.
  9. 9
    Dawn to Dusk Liquid Eyeliner Precision Pen
    1 REVIEWS
    Exclusive
    This high-impact jet black matte liquid eyeliner pen with a precision felt-tip creates precise, smudge-proof lines.

What to Look for in Eyeliners

Choosing the right eyeliner can elevate your makeup look and ensure long-lasting wear throughout the day. Here are key factors to consider when shopping for eyeliners.

1. Formula Type

Citrus catapult arrow

Eyeliners come in various formulas, such as pencil, gel, liquid, and cream. Each offers a different finish and level of control—pencils are great for beginners, while liquids and gels provide bold, precise lines.

2. Longevity and Smudge-Proof Wear

Citrus catapult arrow

Look for waterproof or long-wear formulas if you need your eyeliner to last all day without smudging or fading, particularly in humid conditions or on oily eyelids.

3. Color Payoff

Citrus catapult arrow

A highly pigmented eyeliner ensures intense color with just one swipe. Consider whether you want classic black, brown, or a pop of color to match your style.

4. Ease of Application

Citrus catapult arrow

Consider the applicator design and how smoothly the product glides on. Some eyeliners have flexible felt tips for sharp wings, while others offer retractable pencils that don’t require sharpening.