What to Look for in Eyeliners

Choosing the right eyeliner can elevate your makeup look and ensure long-lasting wear throughout the day. Here are key factors to consider when shopping for eyeliners.

1. Formula Type

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Eyeliners come in various formulas, such as pencil, gel, liquid, and cream. Each offers a different finish and level of control—pencils are great for beginners, while liquids and gels provide bold, precise lines.

2. Longevity and Smudge-Proof Wear

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Look for waterproof or long-wear formulas if you need your eyeliner to last all day without smudging or fading, particularly in humid conditions or on oily eyelids.

3. Color Payoff

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A highly pigmented eyeliner ensures intense color with just one swipe. Consider whether you want classic black, brown, or a pop of color to match your style.

4. Ease of Application

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Consider the applicator design and how smoothly the product glides on. Some eyeliners have flexible felt tips for sharp wings, while others offer retractable pencils that don’t require sharpening.

  1. 1
    Quickliner For Eyes Eyeliner
    4,199 REVIEWS
    Twists up. Glides on. Smudges to a smooth blur of transfer-resistant colour. Needs no sharpening.
  2. 2
    Straight Line Kohl Eye Pencil Definition
    694 REVIEWS
    A classic kohl eye pencil that lines eyes with rich, creamy color in just one swipe. 
  3. 3
    Mystikol Powdered Eyeliner

    Jane Iredale

    423 REVIEWS
    Create the sexy look you love with new improved Mystikol Powdered Eyeliners!
  4. 4
    Intense Gel Eye Liner

    Trish McEvoy

    150 REVIEWS
    BestSeller
    A waterproof gel formula with pigment rich color.
  5. 5
    Phyto-Khol Star Waterproof Eye Pencil
    113 REVIEWS
    BestSeller
    An automatic, retractable eye pencil with an integrated pencil sharpener.
  6. 6
    Phyto-Khol Star Matte Eye Pencil
    62 REVIEWS
    An automatic, retractable eye pencil with an integrated pencil sharpener.
  7. 7
    Phyto-Khol Perfect Eye Pencil
    19 REVIEWS
    Eye pencil with a firm and ultra-smooth tip that leaves a perfectly accurate line.
  8. 8
    Auto-Graphique Liner
    12 REVIEWS
    Long-wearing, refillable, essential. Our liquid liner has a Japanese calligraphy-inspired brush, perfect for creating super-precise, long-lasting cat eyes and other graphic looks.
  9. 9
    Dawn to Dusk Liquid Eyeliner
    10 REVIEWS
    Exclusive
    High-impact, jet black liquid eyeliner creates a smooth, ultra-defined line in a single swipe.
  10. 10
    Defining Liner

    RevitaLash

    1 REVIEWS
    A richly pigmented, easy-to-use, cream eyeliner formula for high-impact, stay-true color.

What to Look for in Eyeliners

Choosing the right eyeliner can elevate your makeup look and ensure long-lasting wear throughout the day. Here are key factors to consider when shopping for eyeliners.

1. Formula Type

Citrus catapult arrow

Eyeliners come in various formulas, such as pencil, gel, liquid, and cream. Each offers a different finish and level of control—pencils are great for beginners, while liquids and gels provide bold, precise lines.

2. Longevity and Smudge-Proof Wear

Citrus catapult arrow

Look for waterproof or long-wear formulas if you need your eyeliner to last all day without smudging or fading, particularly in humid conditions or on oily eyelids.

3. Color Payoff

Citrus catapult arrow

A highly pigmented eyeliner ensures intense color with just one swipe. Consider whether you want classic black, brown, or a pop of color to match your style.

4. Ease of Application

Citrus catapult arrow

Consider the applicator design and how smoothly the product glides on. Some eyeliners have flexible felt tips for sharp wings, while others offer retractable pencils that don’t require sharpening.