What to Look for in the Best Mascaras for Your Makeup Routine

Choosing the right mascara can elevate your makeup look and enhance your lashes with every swipe. Here are key factors to consider when shopping for mascara.

1. Desired Lash Effect

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Decide if you want lengthening, volumizing, curling, or defining effects. Some mascaras specialize in one feature, while others offer multi-benefit formulas for a dramatic or natural finish.

2. Brush Type

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The shape and size of the mascara wand impact application and results. Thick, fluffy brushes add volume, while thin, curved wands help separate and lengthen lashes.

3. Formula Type

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Consider whether you prefer waterproof or washable formulas. Waterproof mascaras resist smudging and are ideal for long wear or humid conditions, while washable formulas are easier to remove.

4. Ingredients and Sensitivity

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If you have sensitive eyes or wear contact lenses, look for hypoallergenic and ophthalmologist-tested mascaras. Conditioning ingredients like vitamin E or panthenol can help nourish lashes during wear.

  1. 1
    Pillow Talk Push Up Lashes Mascara

    Charlotte Tilbury

    3,905 REVIEWS
    A mascara that gives lashes instant and long-lasting volume, length, and lift with an exclusive "Load, Comb, and Lift" technology brush.
  2. 2
    Straight Up Volumizing Peptide Mascara
    976 REVIEWS
    BestSeller
    A clean and smudge-free mascara that delivers 12 hours of full lift and volume.
  3. 3
    Climax Mascara

    Nars

    292 REVIEWS
    Buildable volume with an intense black pigment in a lightweight, flexible formula that won't clump or smudge.
  4. 4
    So Stretch Mascara

    Sisley Paris

    27 REVIEWS
    Instant visible length and definition for the appearance of longer, thicker and more beautiful lashes day after day.
  5. 5
    Faux Cils Mascara

    Chantecaille

    26 REVIEWS
    Ultimate volumizing mascara for thicker, fuller lashes. 
  6. 6
    So Curl Mascara

    Sisley Paris

    18 REVIEWS
    Instantly coats lashes, creating a visibly curled and thickened lash look.
  7. 7
    So Volume Mascara

    Sisley Paris

    15 REVIEWS
    Provides volume, curls and defines the lashes, from the root to the tip.
  8. 8
    Dark Star Mascara

    Pat McGrath Labs

    2 REVIEWS
    This gravity-defying mascara delivers instant volume, multidimensional length and weightless lift in a single stroke. The gel-hybrid formula glides on evenly and effortlessly, with pitch-black micro-fine crème pigments that transform with luxurious volume and exaggerated effects. Powerful contoured brush sculpts lashes and loads them with texture to extend and curl.
  9. 9
    Pointilliste Mascara
    1 REVIEWS
    The sleek, exacting brush of this breakthrough mascara reaches lower lashes and outer corners without leaving a trace behind.
  10. 10
    XXL Mascara Waterproof
    1 REVIEWS
    Lashes are coated and defined without smudging or flaking

What to Look for in the Best Mascaras for Your Makeup Routine

Choosing the right mascara can elevate your makeup look and enhance your lashes with every swipe. Here are key factors to consider when shopping for mascara.

1. Desired Lash Effect

Citrus catapult arrow

Decide if you want lengthening, volumizing, curling, or defining effects. Some mascaras specialize in one feature, while others offer multi-benefit formulas for a dramatic or natural finish.

2. Brush Type

Citrus catapult arrow

The shape and size of the mascara wand impact application and results. Thick, fluffy brushes add volume, while thin, curved wands help separate and lengthen lashes.

3. Formula Type

Citrus catapult arrow

Consider whether you prefer waterproof or washable formulas. Waterproof mascaras resist smudging and are ideal for long wear or humid conditions, while washable formulas are easier to remove.

4. Ingredients and Sensitivity

Citrus catapult arrow

If you have sensitive eyes or wear contact lenses, look for hypoallergenic and ophthalmologist-tested mascaras. Conditioning ingredients like vitamin E or panthenol can help nourish lashes during wear.