Get notified when is back in stock
Nailmatic
Pure Color Dita
Get notified when Pure Color Dita is back in stock
Get notified when Pure Color Dita arrives
Pure Color Dita is only available to BlueRewards members
By continuing, you agree to Bluemercury's Privacy Notice.
Ground shipping only
Free Returns
Shipping
BlueRewards Members | Non-Member | |
---|---|---|
Ground Shipping | Free for all BlueRewards Members | Free over $100 spend, $7 for orders less than $100 |
Two-Day Shipping | Free over $150 spend, $10 for orders less than $150 | $10 |
Orders placed by 12 p.m. Eastern time will be processed the same business day. Orders placed on weekends and holidays will be processed the next business day.
For curbside pickup, call your local store. You can find your closest store here.
View our full policy here.
By continuing, you agree to Bluemercury's Privacy Notice.
Meet Dita, a bold and seductive red nail polish with a 76% plant-based formula. Vegan and cruelty-free, Pure Color nail lacquer is made from natural, renewable sources but never compromises color payoff or shine.
Key Benefits
- Designed with a wide brush for easy application.
- Uses recyclable packaging and vegetable dyes for printing.
- Dermatologically tested.
Claims
And say Goodbye to these mean nasty ingredients: paraben, toluene, dibutyl phthalate, formaldehyde, xylene, styrene, camphor, resin of formaldehyde, benzophenone-1 and nanoparticles.UPC
3760229894473
Formulation | liquid |
---|---|
Ingredient Preference | dermatologist tested; paraben free; phthalates free |
- Plant-Sourced Ingredients: Solvents derived from natural, renewable raw materials such as corn, potatoes, cotton, wheat, and cassava.
- Plant Keratin and Starflower Oil: Nourishes and protects even the most fragile nails.
Butyl Acetate, Ethyl Acetate, Nitrocellulose, Isosorbide Dicaprylate/Caprate, Adipic Acid/Neopentyl Glycol/Trimellitic Anhydride Copolymer, Alcohol, Acetyl Tributyl Citrate, Stearalkonium Bentonite, Isopropyl Alcohol, Diacetone Alcohol, N-Butyl Alcohol, Borago Officinalis (Borage) Seed Oil, Phosphoric Acid, Hydrolyzed Corn Protein, Hydrolyzed Wheat Protein, Hydrolyzed Soy Protein, Leuconostoc/Radish Root Ferment Filtrate, Ci 77891 (Titanium Dioxide), Ci 15850 (Red 7 Lake &Amp; Red 6 Lake).
- Apply one to two coats of nail polish.
- Allow a few minutes for the nail polish to dry.
- For better results, use a base layer and a top coat for added protection and shine.
- Apply one to two coats of nail polish.
- Allow a few minutes for the nail polish to dry.
- For better results, use a base layer and a top coat for added protection and shine.
In 2012, Boris Gratini and Lilian Monnier officialized their collaboration with the launch of nailmatic SAS in Paris. Their first product idea: an eco-friendly, vegan, plant-sourced, cruelty-free, made in France nail polish. The goal was to create a high-quality product while making a significant difference in the industry by supporting local businesses and communities, protecting the environment with the use of recyclable packaging, improving production methods commonly used in the nail polish industry, etc.
Shop nailmatic