Virtue

Refresh Purifying Shampoo

$22.40
$22.40
$32
30% off
    A gently lathering, translucent clarifying shampoo with a clean finish.
    Size: 4 oz

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    Works Best With

    Works Best With

    Virtue Refresh Purifying Leave-in Conditioner main image
    Product Information

    Product Information

    Description

    Virtue Purifying Shampoo is a clarifying shampoo infused with Alpha Keratin 60ku designed to be hair’s weekly detox. Formulated to gently remove excess oil, product residue, and environmental irritants like pollution and smoke, this deep cleanser whisks away the impurities that strip hair of its life and luster. Formulated with Virtue’s revolutionary damage-repair protein Alpha Keratin 60ku, this product not only deeply and gently cleanses, it also helps bring hair back to its healthiest state. A rejuvenating “must-have” product for all hair types, it leaves both the hair and scalp feeling fresh and renewed.

    UPC: 817023020607

    Key Benefits

    • Detoxifies, Resets, Clarifies
    • Ideal for: All hair types
    • Great for a weekly reset to refresh styles
    • Safe for color-treated and chemically treated hair
    • Fragrance: A juicy, refreshing citrus fragrance with hints of flowers and detoxifying tea, plus sweet orange and lemon essential oils for deep cleansing and added shine.
    Highlights

    Highlights

    hair type
    coarse | coily | curly | fine | straight | wavy
    benefits
    color safe | gloss and shine | oil control | strengthening | thickening
    formulation
    liquid
    ingredient preference
    charcoal |phthalates free |paraben free |gluten free
    Concerns
    • breakage
    • damage and split ends
    • dullness
    • oily hair
    Clinical Trials

    Clinical Trials

    • 98% of women immediately felt their hair looked and felt cleaner and appeared healthier.*
    • After only 2 uses, 100% of women felt their hair looked cleaner, revived and smelled fresh.*
    • After only 3 uses, 100% of women felt that all the impurities in their hair were washed away.*
    • With continued use, 98% of women felt their scalp was refreshed and hair was detoxified.*

    *Consumer Perception Study of 50 women who used the Refresh Purifying Shampoo once a week for 4 weeks.

    Ingredients

    Ingredients

    Alpha Keratin 60ku

    Virtues proprietary human keratin, repaves and repairs damage to give you stronger, healthier, shinier hair in as few as five uses.

    Charcoal Powder

    Extracts oil and impurities for removal during shampooing.

    Hops Extract

    Provides a purifying and astringent effect on scalp.

    Coconut Fatty Acid Blend

    A blend of gentle cleansers derived from coconut oil that also have moisturizing benefits.

    See Full Ingredients List See Full Ingredients List

    aqua (water, eau), sodium lauroyl methyl isethionate, sodium cocoyl isethionate, cocamidopropyl betaine, peg-40 hydrogenated castor oil, cocamide mipa, keratin, glycerin, charcoal powder, panthenol, humulus lupulus (hops) extract, cocamidopropylamine oxide, undeceth-11, butyloctanol, undeceth-5, sodium methyl isethionate, coconut acid, parfum (fragrance), lauric acid, sodium isethionate, peg-150 distearate, hydroxyacetophenone, ppg-26-buteth-26, zinc laurate, sodium laurate, ethylhexylglycerin, peg-150 stearate, hydroxypropyl guar hydroxypropyltrimonium chloride, polyquaternium-7, stearic acid, peg-150, sodium dilauramidoglutamide lysine, phenoxyethanol, disodium edta, citric acid, hydrogen peroxide, sodium benzoate, silicone quaternium-16, sodium chloride, potassium sorbate, cinnamal, citral, geraniol, hexyl cinnamal, limonene, linalool.

    How To Use

    How To Use

    • Using a quarter-size amount of shampoo, add a splash of water and work into a lather between palms.
    • Apply to wet hair, massage into scalp and throughout the length of hair, and rinse well.
    • Follow with conditioner.
    • Use once weekly, or more if needed, to remove residue, product build-up, and impurities.
    Complete the Routine

    Complete the Routine

    Virtue Refresh Purifying Leave-in Conditioner main image
    Virtue
    Refresh Purifying Leave-in Conditioner
    $23.80 $34
    Virtue Dry Shampoo main image
    Virtue
    Dry Shampoo
    $25.20 $36
    Shipping & Returns

    Shipping & Returns

    Bluemercury.com purchases can be returned free of charge to your local store or by mail within 90 days of purchase. Exchanges may only be completed in-store.

    BlueRewards members receive free ground shipping on all orders.

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