Virtue

Volumizing Primer

$38
$38
A weightless spray formulated to build volume and create the perfect foundation for style. 
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Product Information

Product Information

This light mist works to create memory at the root and architect your style for all-day hold. Our unique formula also protects against heat and environmental damage while mending fine hair prone to breakage with our exclusive Alpha Keratin 60ku protein. It's suitable for all hair types and safe on color-treated hair.

Key Benefits

  • Builds, lifts, sets. 
  • Create the perfect foundation for style and build volume with this lightweight priming spray. 

UPC

817023026258

Highlights

Highlights

Benefits hold; color protection
Concerns breakage
Ingredients

  • Hydrolyzed Wheat Protein: enhances the appearance and feel of hair. It increases suppleness and facilitates styling while improving gloss/sheen and the texture of hair. 
  • Panthenol (Vitamin B5): this natural B vitamin delivers moisture, softness and shine. 
  • Hydrolyzed Soy Protein: a protein that helps to improve manageability, condition and moisturize damaged hair by improving its overall healthy appearance. 

View Full Ingredients List Show less

Alcohol Denat., Aqua (Water, Eau), Propylene Glycol, Polyurethane-1, Alpha Keratin, Panthenol, Hydrolyzed Soy Protein, Amp-Isostearoyl Hydrolyzed Wheat Protein, Ethylhexylglycerin, Tocopherol, Parfum (Fragrance), Phenoxyethanol, Potassium Sorbate, Citral, Hyxyl Cinnamal, Limonene, Linalool.

How To Use

How To Use

  • Spray on damp or dry hair, section by section targeting the roots through mid-shaft. 
  • Use heat and style as usual for maximum volume and memory. 

  • Spray on damp or dry hair, section by section targeting the roots through mid-shaft. 
  • Use heat and style as usual for maximum volume and memory. 

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